social affiliations, more or less inherited, which are traditionally ascribed to individuals as a definition of identity - race, (...) genre, country or place of birth, family and social class - are now (...) becoming less important, diluted and altered, in the most technologically advanced. At the same time there is a strong desire and attempts to find or establish new groups that can give members a sense of belonging and facilitate the production of an identity. The result is a growing feeling of insecurity.
* notes from "Transformation of Identities in Rapidly Changing Societies
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